Remember Dave Carroll? Or more importantly – remember “United Breaks Guitars?” I bet United Airlines does – they lost hundreds of millions of dollars in market capitalization after this song became a huge viral hit on Youtube:
‘United Breaks Guitars’ became a veritable anthem for all that is wrong with big, corporate North America, ignoring the ‘normal, everyman.’ It became a microcosm of incredibly poor customer service and corporate arrogance.
Which is why this is just so… awkward? Tragic? Funny? You can’t make up what I’m about to tell you folks: “On a recent trip to Denver to speak to customer service executives, “this Everyman symbol of the aggrieved traveler was treated, well, like just another customer,” Christine Negroni wrote for The New York Times. “United lost his bag.”
Let me emphasize a point here. United Airlines LOST the one bag they can’t afford to lose.
Seriously – if I was United Airlines, I’d treat Dave Carroll’s bags with slightly more care than the nuclear football.
Wow. Just… wow. Stand by – I sense a third version of his song in the making.
