{"id":64,"date":"2025-06-04T00:00:00","date_gmt":"2025-06-04T00:00:00","guid":{"rendered":"http:\/\/linkedin-import-post-42"},"modified":"2026-06-30T19:07:36","modified_gmt":"2026-06-30T19:07:36","slug":"linkedin-post-2025-06-04-42","status":"publish","type":"post","link":"https:\/\/checkmatepublicaffairs.com\/blog\/linkedin-post-2025-06-04-42\/","title":{"rendered":"Here&#8217;s a crisis prevention tip that costs almost nothing and saves an enormou&#8230;"},"content":{"rendered":"<p>Here&#8217;s a crisis prevention tip that costs almost nothing and saves an enormous amount of pain: designate someone to be your crisis spokesperson, give them the responsibility and the freedom to act, make sure they&#8217;ve trained a backup, and then actually verify the backup knows what they&#8217;re doing.<\/p>\n<p>Sounds obvious. Most organizations have never done it.<\/p>\n<p>I had a client discover this gap last July. Three team members were on well-deserved vacation when a client situation emerged online. The backup person assumed someone else was watching. Nobody was. What could have been resolved in twenty minutes became a weekend-long scramble. Passengers were sitting in a foreign country, left stranded through no real fault of the travel company \u2014 but that detail didn&#8217;t matter once the story got out.<\/p>\n<p>The situation was entirely preventable. A fifteen-minute planning conversation before vacation season would have mapped who was responsible on which days, identified the gaps, and ensured someone specific knew they were &#8216;on call&#8217; and what that actually meant.<\/p>\n<p>The answer isn&#8217;t to never take vacations. It&#8217;s to map your coverage the same way a hospital maps shifts. Someone is always responsible. When they&#8217;re unavailable, someone specific \u2014 not &#8216;anyone&#8217; \u2014 is their backup. That person knows they&#8217;re the backup. They&#8217;ve been briefed. They have the contacts and the authority to act.<\/p>\n<p>The &#8216;someone else has it&#8217; assumption is one of the most dangerous phrases in any organization during a crisis. It&#8217;s how situations escalate from manageable problems to genuine disasters. It&#8217;s also among the easiest things in the world to fix with a bit of deliberate planning.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Here&#8217;s a crisis prevention tip that costs almost nothing and saves an enormous amount of pain: designate someone to be your crisis spokesperson, give them the responsibility and the freedom to act, make sure they&#8217;ve trained a backup, and then actually verify the backup knows what they&#8217;re doing. Sounds obvious. Most organizations have never done [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-64","post","type-post","status-publish","format-standard","hentry","category-blog"],"_links":{"self":[{"href":"https:\/\/checkmatepublicaffairs.com\/blog\/wp-json\/wp\/v2\/posts\/64","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/checkmatepublicaffairs.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/checkmatepublicaffairs.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/checkmatepublicaffairs.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/checkmatepublicaffairs.com\/blog\/wp-json\/wp\/v2\/comments?post=64"}],"version-history":[{"count":1,"href":"https:\/\/checkmatepublicaffairs.com\/blog\/wp-json\/wp\/v2\/posts\/64\/revisions"}],"predecessor-version":[{"id":122,"href":"https:\/\/checkmatepublicaffairs.com\/blog\/wp-json\/wp\/v2\/posts\/64\/revisions\/122"}],"wp:attachment":[{"href":"https:\/\/checkmatepublicaffairs.com\/blog\/wp-json\/wp\/v2\/media?parent=64"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/checkmatepublicaffairs.com\/blog\/wp-json\/wp\/v2\/categories?post=64"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/checkmatepublicaffairs.com\/blog\/wp-json\/wp\/v2\/tags?post=64"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}